Getting More Traffic through SEOMany SEO techniques can generate good site traffic. Some webmasters however choose to apply these methods separately. This is perhaps because of the belief that some options are better than others. In a lot of cases though, a fully integrated campaign makes better sense.


 

First of all, before you even think of search engine optimization, you need to think about following the proper steps to launching a site. There can be several different approaches to this depending on specific theories that site owners follow. A basic framework however would be to first perform keyword research, create site content related to identified keywords and set up an AdWords campaign to determine market viability. Of course you also need to apply on site SEO strategies. This means inserting the right keywords in all the right places on your site.

 

After a site is launched, it usually just sits where it is waiting to be indexed, ranked and found by visitors. This is when site owners generally look for fast and effective off page optimization methods to lure in traffic. Some of the most common options include article marketing, video marketing, press releases, podcasting, social bookmarking and social networking.

 

With all the available choices for optimizing pages, it is only natural for optimizers to wonder which ones are the best. It does make sense to capitalize on only the most effective SEO techniques to ensure the best use of time. An alternative viewpoint however is that all of these great methods can be used to a site’s advantage.

 

You might for example choose to begin with article marketing. This involves generating fresh content that includes keywords that are related to your main site key phrases. The articles can then be submitted regularly to directories that permit the inclusion of back links in the either the article bodies or the resource boxes.


 

When you’re done submitting articles, you can use the raw content of each of your submitted texts to create related videos and podcasts. Submitting to video and audio sharing sites is among the newer SEO strategies that also help generate back links.

 

The next phase in an integrated campaign involves letting people know that your great contents exist. The best way to

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do this would be to submit press releases, bookmark content and inform members of your social groups about your work. For some individuals with a lot of connections, the social aspect is one of the easiest methods to hurdle.

 

In general, every off page optimization strategy shares common advantages with other methods. The common factor in all of them is that back links are created. Establishing links in high quality sites is what can get your site indexed and ranked. Once you’ve caught the attention of search engines through these links, you will begin to experience the influx of interested traffic.

 

The diversity of SEO techniques makes it tempting to cherry pick. You might however lose out on the great value that other methods can bring to your site. If you want to generate the best traffic quality from your optimization campaign, an integrated approach is worth considering.

 

 

 

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EzineArticles.com – Get More Traffic by Integrating SEO Techniques


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