Marketing CouponsWould you like to know a cool way to boost your business profits within a matter of days? Well the answer is simple. It’s called “coupons”. Coupons make people feel like they’re getting a great deal on the products that you are selling, so you should be sure to want to make more money from this technique alone.

 

You can use coupons in all aspects of your marketing campaign. One of my favorite places to run my coupons is in my email newsletter. Sometimes I offer my subscribers a 30% to 50% discount on the products that I am selling, and in return, I get paid also. So for a lower price, my prospects are happy with the deal, and I am happy with the sale.


 

What kind of ways are you using coupons in your business? I’m willing to bet that once you put your mind to it, you’ll be able to develop ideas for coupon marketing that can earn you more money in a short period of time. So let’s talk about some of the ways that you can implement coupon marketing in your business.

 

The first way to use coupons is through a way that

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I like to call “coupon ads”. These ads are geared towards bringing new prospects into your place of business. Make sure your ad has the little dotted lines on the edges of the ad – resembling a true coupon. In your coupon, tell your readers that they can redeem this coupon for something for free.

 

Your free offer will depend on what kind of business that you have. So if you own a fitness gym, you could run a coupon ad with a free 30 minute consultation with a certified trainer at your gym. If you own a bakery, you could offer a free pie slice using the coupon. If you’re a dentist, you could offer a free check up to check for any cavities or things like that. There are almost 101 ways that you can use the coupon ad in your business.

 

So what does it take to make a coupon ad successful? Well believe it or not, the rules of direct response marketing still applies. Direct response marketing is very much different from brand advertising. With brand advertising, all you’re doing is promoting your business name, but if you don’t have the kind of money to “wait” for results, then I advise you to not do brand advertising.

 

Instead, focus on generating an immediate response from your prospects.

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What this means is that as soon as your ad runs, it needs to be bringing in leads immediately. So either your ad works, or it doesn’t. If you follow my advice here, you will see that your business success can be pretty much determined.

 

If you can tweak your ad or mailing piece to where it generates a reasonable response, to make more money from your marketing tools, just spend more money on advertising. This is a great way to predict your income, no matter what the economy is doing.

 

But back to the main point: coupons. Use them effectively all over the place. Run a coupon ad in the newspaper, run them in magazines, run a postcard direct mail campaign that looks like a coupon, and etc. You’ll gain alot of response from using these tactics alone.

 

Good luck with using coupon ads to make more money in your business today.

 

 

 

Article Source:

EzineArticles.com – How To Use Coupons To Market Your Offline Business


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